22 Jul Overcoming The Time Issue
Overcoming the Time Issue
When you are thinking of becoming a Certified Personal Trainer it seems like all of your friends and family say, “Let me know when you do it ’cause I NEED a trainer!”
Voilà! You are now a Certified Personal Trainer.
So you take the plunge, pay the money, take the test and voilà you are now a Certified Personal Trainer. It’s time to start working with all the people who said they would hire you.
You soon find out that there are many, and I mean many, excuses of why they all of a sudden “can’t” work with you: “I just don’t have the time…” So, how do you talk them into training with you anyway? The answer? You don’t.
Where are all the clients?
As a trainer you can’t make someone do something they don’t want to do; you can’t force them into it. If you do, however, “talk” them into it, one of two things will happen.
- They will end up not getting results and tell others you didn’t get them results.
- They will resent you for pushing them into something they were not ready for and the relationship you had gets weird.
I’m not going to give you the “right” words to say that will make them “want” to sign up with you. The right words are only magic for the sneaky salesperson. Don’t be that guy/girl. It’s not what you say that will matter. It’s how you say it. What do you truly care about? Do you honestly want the best for the person you are speaking with? Or, do you just want to close this sale so you can collect money and be one of the top money making trainers in the industry?
What’s your priority?
Throughout my career as a personal trainer, I have had a gift to help others see the truth of their priorities. Whether it was fitness or not. You see, people will do what is important to them; plain and simple. Whatever reason they give for not having time to train with you, what they really mean is, “I don’t value fitness as much as what I already have on my schedule.” And you know what? It’s ok.
So what’s the take away here, and how do you help them reprioritize to reach their goal? Sometimes it’s a process, and sometimes all it takes is showing them how to organize their schedule. I have them look at their life goals — something I will write about later. I ask them to prioritize what they need to do in order to achieve what they are looking for. This can get pretty intense at times as you are showing them what they actually value in their life. Tread carefully, but walk boldly.
You are here to help them; you are here to encourage them, not to tell them all the things they are doing wrong. Sometimes you will see that they don’t actually have time to train at the times you offer, and that’s ok because you have set up your training times based off of your set values and priorities. Stay true to that. Most of the time, though, you will see their schedules will “just happen” to change.
Hope this helps and remember it’s the small things you do that make a big difference.